CRed

Graphic design for CRed, Norwich - brochure Graphic design for CRed, Norwich - brochure Graphic design for CRed, Norwich - brochure Graphic design for CRed, Norwich - brochure Graphic design for CRed, Norwich - brochure

The client

CRed is the Community Carbon Reduction Project based in the East of England. CRed is building a community of corporate partners to help them meet a target of 60% reduction in their carbon emissions by 2025.

The project

A printed promotional booklet to tell the world what CRed does.

The challenge

Bring the subject alive, and illustrate it so it could be clearly understood.
The booklet would be used to increase people’s understanding of what CRed do and to attract organisations to adopt the programme.

The results

We composed a series of illustrations to reflect the different scenarios where energy could be saved and materials recycled, both in a domestic setting and in workplaces.

Scott Poulson