A Beaujolais specialist, the team bring a fond association of forty years with the Beaujolais region to their selection of distinctive wines.
To develop a visual identity for the retail side of their business and create an online wine shop. They wanted to develop the retail side of their business without getting into a bricks and mortar situation.
Beaujolais and Beyond had a small but loyal following who had been buying their wines over the last 20 or 30 years. They wanted to move their business online but wanted to retain their strong sense of tradition, heritage and service. They also needed an economical solution for their online shop, i.e. get us online but don’t break the bank!
We used some of their fantastic archive of photographs to illustrate the site, many of their producers are old family businesses going back several generations and the images reflect this heritage.
Beaujolais and Beyond are delighted with the way their wines are showcased online, all the information needed to make a purchase decision is right in front of the customer when viewing each wine. The wines are easily searchable by colour, price etc. The performance of the site in Google is very good and online sales continue to increase.
“Special Design Studio developed our logo and website... creative flair, practical ideas and sound advice... I would thoroughly recommend them.”
Beaujolais & Beyond